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Matcha Madness: Why Is Everyone Going Crazy About This Green Drink?

Matcha Madness: Why Is Everyone Going Crazy About This Green Drink?

If you’re a cafe or a coffee shop regular, then you’re probably aware of the rich, green, Insta-worthy drink - matcha. Creamy, slightly sweet, and with just the right amount of ‘earthiness’, matcha has rapidly become the go-to order for people who want something a coffee alternative that’s just as energizing.

Glowmate, Meet Matcha

Matcha, made from finely ground, shade-grown green tea leaves, has a ton of benefits because you consume the entire leaf and all of its nutrients. It contains a lot of powerful antioxidants, specifically EGCG, or epigallocatechin gallate, which has been proven to help reduce inflammation, support heart health, and boost the body’s metabolism when combined with proper diet and exercise. Matcha also has healthy amounts of L-theanine, an amino acid that’s naturally found in green tea, which promotes relaxation without causing any drowsiness. L-theanine also boosts focus and alertness when combined with caffeine. 

Here’s a bonus: matcha is also well-known for its anti-inflammatory and anti-bacterial properties that may help fight acne from the inside out. By calming inflammation and limiting bacteria, it might support clearer skin - especially, when combined with a healthy, balanced diet and a skincare routine.

The Bitter Truth

But matcha isn’t perfect! If you drink too much, you might feel jittery, have problems sleeping, or risk upsetting your stomach. Some cafe versions are also loaded with so much sugar, effectively cancelling out all of its health benefits. Unhealthy amounts of sugar might even worsen your breakouts. And like any other product out there, not all matcha powders are the same quality - cheap, low quality ones might taste bitter or be chalky. High quality powders and drinks, on the other hand, can get expensive, especially if you plan on drinking matcha daily. 

A Matcha Made In Heaven

Luckily, there’s a perfectly accessible alternative that has the same rich, creamy taste, and health benefits: S&J Beauty’s Milky Matcha! With Dokudami Extract and Quercitrin, it’s a potent antioxidant that also has anti-inflammatory and antibacterial properties. It also has a much-needed boost of Live Lactobacillus for improved gut health, and Sodium Ascorbate for an even stronger immune system. 

With a lot of health benefits and a rich, creamy taste, S&J Beauty’s Milky Matcha is the perfect way to satisfy your cravings! Crafted with high-quality ingredients, it’s a treat you can feel good about - whether you’re looking for an afternoon energy boost, a skin-friendly sip, or simply a café-worthy drink at home, you can’t go wrong with S&J Beauty! 

 

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